Hello! My name is David Wulf,
I am an entrepreneur, SEO consultant
and personal development coach
based in Karlsruhe, Germany.
About me
As a founder, CEO, and entrepreneur I am passionate about technology, innovative online business models and personal growth. I have spent the past 8+ years in search engine optimisation (SEO), growth marketing, sales and business development in both leadership and consulting roles.
My expertise includes content marketing, website optimization and strategic business development. In my projects, I work data-driven, focus on learning fast and being results-oriented. I follow a servant leader philosophy for my teams.
Out of office you’ll find me exercising, playing volleyball and spending time with my family and friends.
CURRENT
ROLES
CEO
homeandsmart GmbH
01/2019 - today
Founder & CEO of homeandsmart.de, one of Germany’s leading smart home consumer portal. Responsible for strategy, business development, sales and traffic. Currently reaching over 1 Million visitors per month.
CONSULTANT
David Wulf Growth Consulting
01/2020 - today
Expert SEO consultancy for top-tier publishers, online shops and corporate websites. Implementing content marketing strategies to drive online sales. Delivering up to 30 % yearly traffic gain for my clients.
COACH
Personal development
01/2019 - today
Structural 1:1 coaching: Identifying dysfunctional behaviours, believes and concepts of my clients and supporting them to achieve personal aspirations in their lives.
FOUNDED
ORGANIZATIONS
David Wulf
Growth Consulting
Karlsruhe, 2021
High-end SEO consultancy for publisher websites, online shops and corporate websites. I develop SEO strategies and execute them. With 30+ clients, I’ve driven consistent growth through SEO, achieving up to 20% year-to-year traffic gains.
homeandmart
GmbH
Karlsruhe, 2017
With over 1 million page impressions per months from organic search, homeandsmart.de is now one of Germany’s leading smart home web portals. With a strong brand recognition, an agile SEO team we are delivering high-quality buying guides for smart home, home energy and e-mobility products and services.
PAST
PROFESSIONS
Strategic and operative responsibility for editorial content, SEO, online marketing and technical development
Results: Establishing homeandsmart.de as leading online portal for Smart Home in Germany
Implementing and scaling reach and first online business models for online portal, training of staff
Results: Product-market fit and establishment of team
Development and implementing the business plan for a smart home web portal: vision, brand, corporate design. Building a team of 5 employees and minimal viable product
Results: Founding homeandsmart GmbH
Developing a product-market strategy for energy solutions for the large B2B customer segment.
Result: Approval of B2B focus markets and solutions
EDUCATION
I hold a master’s degree in industrial engineering and management from Karlsruhe Institute of Technology
I graduated from Gymnasium Schloß Neuhaus (German Abitur)
